Armando Jacox

Roofing Experience

With a dynamic career that began as a door-to-door roofing salesperson, Armando swiftly advanced through the ranks, from managing projects to overseeing sales teams as a roofing sales manager. This experience culminated in the formation of his own roofing company where he spent five successful years at the helm. Under his leadership, the company consistently achieved annual revenues of approximately $2 million from the first year and grew to include a team of twelve dedicated employees. His entrepreneurial journey also involved spearheading a robust marketing department, leading initiatives such as developing the company website to optimize lead generation and creating a dedicated YouTube channel to enhance the company's digital presence.

Marketing Experience

His marketing journey commenced with the hands-on development of our company's roofing website, working intimately with the initial designer to ensure every detail aligned with the brand and vision. Recognizing the importance of continuous improvement, he subsequently hired an in-house web designer, and together they further enhanced the website's functionality and aesthetic appeal. Parallel to these efforts, he actively expanded the company's presence on social media platforms, elevating the brand's community engagement. His commitment to community involvement deepened as he fostered valuable partnerships with local insurance agents, real estate professionals, and community organizations. During the challenging times of the pandemic, he initiated a unique outreach by purchasing a vehicle to deliver food to locals under lockdown, a humanitarian effort that garnered attention on local news channels. This period also sparked his interest in content creation, leading him to produce videos that not only promoted the company's services but also demonstrated the company's community commitment and his industry expertise.

Consulting Experience

After developing a deep passion for content creation, Armando chose to close his roofing business and pursue a Bachelor's degree in Film. Subsequently, he founded Jacox Sales and Marketing and collaborated with a local roofing company as an independent contractor, assuming the role of Director of Sales and Marketing. Leveraging his vast experience, Armando directly consulted with the company's owner, significantly contributing to doubling the company’s revenue. This impressive growth reinforced his belief in his ability to offer substantial value to roofing business owners. In his new capacity, Armando took on the responsibilities of a webmaster and engaged closely with a freelance SEO consultant and web designer. These collaborations not only enhanced his skills in web design and SEO but also ignited his enthusiasm for sharing his newfound knowledge with others who value this specialized consulting expertise.


Fee-Based Consulting

After experiencing firsthand how multiple SEO marketing agencies exploited his trust, charging exorbitant fees while delivering minimal value, he resolved to offer a more transparent and cost-effective consulting service. Now fluent in SEO strategies, he understand the shortcomings of traditional SEO agencies and aims to provide a low-risk alternative. He offers fee-based consulting sessions, where he breaks down technical SEO jargon into understandable terms and provide actionable steps to enhance a website's SEO. His consulting sessions last between 60-90 minutes, priced at $199 each. Roofing company owners can book appointments as needed, ensuring they only pay for the guidance they require. Additionally, he is happy to provide referrals to reputable SEO agencies, ensuring his clients have access to trustworthy and effective services.